Monday, 11 April 2011
Sunday, 10 April 2011
Lamps.
So, so far in my project i have been investigating the absurdity within fashion. So, I began by removing a visual identity of fashion, removing the glamour, well, of what we would imagine glamour to be like, and glamorising the everyday.
The uncanny resemblance to a fashion image, but, yet does not look like a fashion image. The removal of the glamorous idol, being replaced by a mundane everyday objects such as, in this case, a lampshade.
The comedy within the images establishes a feeling of mockery towards the fashion industry. Surely if we are wearing the clothes, they are, or were once, fashionable. For instance, joggers are fashionable to runners. An evening dress of a ridiculous cost would be fashionable to celebrities. As normal individuals, it is glamorous to feel comfortable. The positions the models are in are, as I would describe, between a pose. They are neither posed or un-posed. They are at a point of movement, a natural one, and the images is capturing this movement which is there as a relation to the everyday.
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